Case study hero image for Scaling a Fintech Series B Team from 20 to 100 — Financial Technology sector

    5x headcount growth in 12 months

    Scaling a Fintech Series B Team from 20 to 100

    The Challenge

    Following a successful Series B raise, this London-based fintech needed to scale rapidly without losing the entrepreneurial culture that made it successful. Existing HR processes were informal and founder-led, creating bottlenecks at every stage of the employee lifecycle.

    The Strategy

    • Designed a scalable people infrastructure covering onboarding, performance, and progression frameworks.
    • Implemented a values-led hiring methodology to preserve cultural integrity during rapid growth.
    • Introduced quarterly engagement pulse surveys to monitor team sentiment in real time.
    • Built a leadership development programme for newly promoted managers.

    The Outcome

    5x

    Headcount Growth

    92%

    Offer Acceptance Rate

    30%

    Reduction in Early Attrition

    "Thirty gave us the strategic backbone we needed. They felt like part of our leadership team from day one."

    CEO, Series B Fintech
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